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Search and analyze and the world's largest social data index to pinpoint and isolate potential threats, deploy resources in a natural disaster, and detect and understand events as they unfold using content and opinions from people on the ground.
Monitor social channels, direct aid resources, and engage with affected individuals in real time during natural disasters or public safety threats.
Get real–time insight into breaking news, elections, conflicts, and public reaction by analyzing social conversation among individuals on the ground. Quickly identify the key influencers who are driving communication around an event, hashtag, or piece of content.
Topsy geo–inferencing technology makes it easy to find individuals on the ground or key influencers in specific areas, compare communication across regions, and calculate potential impressions for messaging down to the city level.
During the 2012 U.S. Presidential election, Topsy and Twitter created the Twitter Political Index (or Twindex), which provided a daily gauge of voters’ sentiment for each candidate as expressed on Twitter. You can do the same with Topsy APIs.
—Paul Singer, Politics Editor, USA Today
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